How We Think

This pandemic is teaching us all how to cope with true uncertainty. In our well ordered and largely predictable lives it is usually only personal misfortune that brings chaos to that structure.

To deliver a comprehensive and compelling business case, Synergy Group’s leadership and deep government know-how was instrumental.

Clever strategy combined with creative messaging and delivery made a seemingly uninspiring message into something fun and engaging that worked to shift behaviours in a meaningful way.